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Neon Museum
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NEON MUSEUM

The Neon Museum is a Las Vegas cultural institution dedicated to preserving and showcasing the history of neon and its influence on the city. This proposed rebrand introduces a cleaner, more contemporary identity that honors its cultural significance.

The current identity lacks cohesion, with an overly complex logo, inconsistent typography, and an ineffective slogan. The rebrand introduces a more contemporary identity, using typography inspired by traditional neon signage to better reflect the museum’s subject.




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